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"AUTOMOBILE SECTION WINNETKA WEEKLY TALK, SATURDAY, AUGUST 4, 1923 4,673 CARS IN THIS TOWNSHIP Wilmette Leads in Number of Pleasure Vehicles; Winnetka in Trucks ONE CAR TO 5, PEOPLE Kenilworth Leads in Propor- tion to Homes No wonder auto sales companies in New Trier township are prosperous! It is little wonder that the automobile business has assumed formidable propor- tions in the four north shore towns of Wilmette, Kenilworth, Winnetka and Glencoe, for village records in the four towns show that there is one gasoline propelled car to every five and one-half persons in the township, 4,673 in all. While one car to seven people is the average for the 36 square miles known as New Trier township, there are some wide variations from that figure. Kenil- worth for instance boasts, in one case, of five cars to a person, and smaller numbers are not uncommon. Wilmette Has 1,973 The prize for having the largest number of self-propelled vehicles goes to Wilmette. Figures at the Wilmette village hall show that 1973 automobiles are registered in that village. Ninety- three out of this total are classified as trucks and 25 as cabs. But Wilmette isn't very far ahead of Winnetka. Winnetka records indi- cate that 1709 village licenses were is- sued to motor vehicles this year. Al- though Wilmette passes Winnetka in the total number of machines, Winnetka comes to the front when trucks are con- sidered. Winnetka has 138 trucks to Wilmette's 93. 663 To Glencoe On a strictly numerical basis Glencoe is the next north shore town to burst into the limelight. Eight taxies, 25 trucks and 630 pleasure and business cars give the village a total of 663 gaso- line buggies. Kenilworth, the smallest of the four villages, comes last in the actual num- ber of cars registered with the village officials. In the proportion of cars to the number of householders, however, Kenilworth can lord it over any of the other towns, for Kenilworth's 328 cars distributed among 250 householders and their families. Close Race Here In the race for position according to proportion between autos and homes, Wilmette and Winnetka seem to be en- gaged in a neck and neck race. Wil- mette boasts 1973 machines to 2300 homes whereas Winnetka puts its figures down as 1709 cars against 2000 homes, thus giving Wilmette the lead by three thousandths of a point. Glencoe's rec- ords show 063 cars to 1050 homes. The auto has had much to do with the writing of the records of the north shore. It has kept the community from becoming too commercialized, and has preserved beautiful homes and grass plots, by placing the business man in easy communication with the busy life of the metropolis. In addition it has changed the swamps to graveled and paved highways and has helped to solve the marketing problem of the truck farmers. Comparative Table Cars Homes Wilmette Suc cvs ine 1973 2300 Kedilworth' .... ... 4.0. 328 250 Winnetka... 00. 00 1709 2000 GIEHACOE "= 5% sess sro Sve 663 1050 otal... . conivive 4673 5600 UNNECESSARY TO KEEP TIRES FULLY INFLATED E. C. Garland, technical manager of the Cadillac company, has issued a statement in which he says that driving cars with fully inflated tires is not the best policy. According to his statement, the practice is bad for the riding qualities of the car, in- creases the road shocks, and makes vibrations, coming from an uneven road, noticeable in the car. Mr. Garland believes that cars should be driven with not more than 50 pounds of air in the tires. He points out that the day has passed when it was necessary to fully inflate tires, as cord construction has so im- proved them that as long as they are kept up so that they appear round they will do their work. He asserts that the correct method of driving is to take the road shocks on the "air" and not with the springs. Springs, he declares, are for the pur- pose of cushioning the shocks the car's tires can.nok takes «~~ _. Uncolored Visors Do not Stop Glare; Here's Remedy Some windshield visors, constructed of uncolored glass, do not protect the motorists from sun glare and road re- flection. Oftentimes the uncolored visor may be colored. The best method is to take it from the auto and coat the under surface with a dark green auto enamel. In doing this, care should be taken that the finishing strokes of the brush are parallel, running vertically from the hinge frame to the outer edge of the glass visor. After a drying period of 48 hours a second coat should be applied. GARAGES OF CHARACTER AND DIGNITY / figuring structure. you want. means added value to your property. Lumber, mouldings, sash doors, etc. CEILING, BEAVER BOARD, PLASTER BOARD). Here's Another New One The type of garage that enhances the value of your property--snappy lines, solid, worth while looking--and it cost just a little more than a cheap dis- We do the job complete--photos of other jobs on request. Let us prove to you that a few dollars more put into one of our garages If you are satisfied with your present garage, let us line it either with We also sell this material if you wish to line it yourself. CAIRO BUILDING MATERIAL CO. Garage Department 1230 LEON PLACE, EVANSTON Phones Evanston 7614-4252 Open Sundays from 9 to 12, for your convenience Easy terms if or BEST-WALL (GYPSUM WILL CELEBRATE CAR'S BIRTHDAY Owner Praises Ten-Year-Old Cadillac W. M. Warner, manager of the Cadillac parts department, has re- ceived a letter from George M. Bux- ton, of Indianapolis, who owns a ten year old Cadillac and wants to cele- brate its birthday in a fitting manner. incidentally he says that he can't find a thing the matter with the machine and that the bearings have never been taken up. In writing to the Cadillac people Mr. Buxton said, "We are fortunate enough to own a Cadillac, 1914 model. While this car is doubtless old enough to command the veneration requisite to its retirement from active service, yet, no matter how hard I try, I can't find a thing the matter with it. As far as I know, the bearings have never been taken up, and yet they are per- fectly tight. The valves have not been ground for over a year, and the motor still has such compression that it is nearly impossible to turn it over by hand. The whole car has seen hard service and violent abuse, and it still runs as perfectly as a new Car. "All this is leading up to the fact: that its tenth birthday must be ap- proaching, and we would like to cele- brate as it befits the occasion. Ole (this is the car's name--it is called after George Fitch's hero, Ole Skjar- sen) must have been turned out in the summer or early fall of 1913. If it is at all possible, I wish you would look up the exact date of its release. The serial number is (I believe) 266892, and the engine number, 266882. If it isn't possible, please tell me some date that is near enough the actual date to sound rational, so we can have some definite time to celebrate the decennial." New Ridge Pavement Gets Approval Of All Motorists The new Ridge avenue pavement be- tween Lake avenue, Wilmette, and Cen- tral street, Evanston, has already proved its usefulness as an artery for north and south traffic. The new road diverts a considerable portion of truckage from the roads that lie nearer the lake. When the paving was completed last June it was welcomed by motorists, for it continued the old Ridge avenue pave- ment and made passable the road through Gross Point. Before the improvement was started this section of the highway was noted for its roughness. Although no definite announcements have been made, it is understood that plans are under way to continue the pavement to Niles Center. INCREASE USE OF GAS In the last ten years, the total pro- duction of manufactured gas in the United States has increased 100 per cent, while during the same perjod the con- sumption of gas for industrial purposes has increased 1,000 per cent. FOR REAL BATTERY SERVICE TELEPHONE WINNETKA 1387 WINNETKA EXIDE BATTERY SERVICE CO. Hour Battery Service 8 2 PROUTY CT. 48 Phone Winnetka 1387 Hour Battery Service sideration. At Onwentsia, for example . . . The gallery which followed Evans, Gardner, Sweet- ser, and Johnson in their recent exhibition match at Onwentsia represented not only those motor car owners who constitute the "exclusive market," but also that larger class of buyers whose selection of an automobile is determined solely on a value basis. One hundred and forty-three cars belonging to this gallery were parked in the club grounds -- thirty- four of which were Cadillacs -- more than twice as many as any other car five hundred dollars below its price or higher. The point of interest is the fact that the inherent value in Cadillac appeals to those who can afford any expenditure, as well as to those to whom value received per dollar invested is the primary con- A check of the cars at most gatherings where seasoned motorists are in attendance will show a preponder- ance of Cadillacs--conclusive evidence that Cadillac is the greatest value obtainable in a fine motor car. CADILLAC MOTOR CAR COMPANY, CHICAGO BRANCH Division of General Motors Corporation 2301 SOUTH MICHIGAN AVENUE EVANSTON BRANCH, 1820 RIDGE AVE. BROADWAY BRANCH, 5139 BROADWAY CADILLAC