WINNETKA TALK December 4, 1926 WINNETKA TALK ISSTED SATURDAY OF EACH WEEK LLOYD HOLLISTER, INC. 564 Lincoln Ave., Winnetka, IIL 1222 Central Ave., Wilmette, IIL Chicago office: 6 N. Michigan Ave. Tel. State 6326 All communications must be accompanied by the name and address of the writer. Articles for pub- lication must reach the editor by Thursday noon to insure appearance in current issue. Resolutions of condolence, cards of thanks, obituary, aotices of entertainments or other affairs where an admittance charge is published, will be charged at regular advertising rates. Entered at the post office at Winnetka, Illinois, as mall matter of the second class, under the act of March 3, 1879. The Man He Killed "Had he and I but met By some old ancient inn, We should have sat ws down to wet Right many a nipperkin! "But ranged as infantry, And staring face to face, I shot at him as he at me, And killed him in his place. "I shot him dead because-- Because he was my foe, Just so: my foe of course he was; That's clear enough; although "He thought he'd 'list, perhaps, Off-hand like--just as I-- Was out of work--had sold his traps-- No other reason why. "Yes; quaint and curious war is! You shoot a fellow down You'd treat, if met where any bar is, Or help to half-a-crown." --THoMAs Harpy Much Obliged ; We're much obliged to the business people on the north shore. We know that it's not usual to refer gratefully to the salesman who, in response to the customer's request, passes a cigar or two over the counter. Nor is it conventional to feel obliged to the bar- ber who gives one a satisfactory hair cut. But why should we render thanks to the dentist who relieves us of our toothache, and to the minister who soothes our sor- rows, and render none to the groceryman who brings food for our guests and us? Does someone say that the last named man is paid in full for his services and we owe him nothing more? Well, so are the other two paid in full. And is the gratifying of hunger less valuable as a social service than the assuaging of toothache and heart ache? Let's be grateful to the laundryman for cleaning our linen so carefully and return- ing it so smooth and white. Let's show our gratitude to the restaurant keeper who furnishes us with good food and daily oc- casions for happiness. There's nothing ridiculous about this idea. He's human and wants to be of good use to his fellows. He takes much pains to procure and prepare wholesome, tasteful dishes. He sees to it that his table linen and silver are spotless and attractive. And he doesn't do it solely for his own pleasure. He has the pleasure and comfort of his patrons in mind... the mere making of money. Their profit is "to be reckoned in something more than dol- lars and cents. If your occupation seems to you to contribute something worthwhile to the welfare of your fellowmen, so does theirs. If you expect some gratitude from those whom you benefit, so do they. Treat your business people as your neigh- bors. All day Saturday, December 4, there is being held at New Trier high school a Christmas Bazaar, where you can buy just the things you will Scholarship want to give to your Bazaar relatives and friends in a few weeks. The girls managing this bazaar, daugh- ters in New Trier families, are engaging in a most worthy enterprise, nothing less than giving financial help to New Trier girl graduates who without this help could not continue their education. Is there any worthier work than helping a young wom- an to fit herself for living a serviceable life? Write on your memorandum for Satur- day, December 4--"Today go to the Christ- mas Bazaar at New Trier." What are these new methods of teaching about which there is so much talk nowa- days? Just what is being done to our school children? Perhaps one of New the simplest, shortest SA most precise answers to these Methods questions is to be found in the book recently written by Superintendent Washburne of the Win- netka schools, "New Schools in the Old World." He characterizes the new methods as a "broad general movement to study children's interests, to make school work active rather than passive, to develop each individual along his own lines, yet socially, and to give children more freedom." Analyze this characterization carefully, expand each item liberally and widely, and you will have before you the theoretical program of the new schools. Here comes December, the last month, the Christmas month, the month that sym- bolizes crabbed age. With the dawning of December the winter sun rises cold and sometimes clear. Not infrequently the mercury in December touches zero for the first time. Like many other gloomy things, this sad month wears a silver lining. After the short- est day in the year the nights begin to shorten. Which means that spring is com- ing. A pleasant prospect for all whose blood is thinning. But, though the boughs are leafless in December, still there are at no other time of the year such festive doings within doors. The churches and clubs have their weekly programs filled to the limit. We can't get along without December. December Householders and business men appreci- ate the service rendered them by the Cham- bers of Commerce in passing upon the merits of door-to-door solicitors. If you prefer to know before rather than after whether the man or woman at your door is worthy, get the facts from your local 'Our business people have other aims than-~ Chamber of Commerce. ore Lines The accompanying coincides so thoroughly with our idea of what the rule and guide of the conduct of community newspapers should be that we take the liberty of giving it space in Shore Lines which we like to regard as our most intimate point of contact with the reading public. I WILL REMEMBER : (By IL. N. Flint, Professor of Journalism, Univer- sity of Kansas) 1. That when I write for print I put myself under an obligation to other people. Publishing a newspaper, large or small, is not merely a com- mercial activity, nor a form of amusement, but a rather serious effort to satisfy certain needs of the public. 2. That when, as a reporter, I use my eyes or ears or mind, I must constantly ask myself, "Am I seeing or hearing or apprehending this thing as it really is? Am I getting at the truth?" 3. Then when I write I must keep before me the reader, to be sure that I am giving him a true impression, satisfying his curiosity, holding his interest, adding to his knowledge or his hap- piness. 4. That as a journalistic writer T have the power to help good causes and to hinder bad ones and that having such power I must use it or admit a failure in the line of duty. 5. That IT owe it to myself, as well as to my s, to seek diligently for the right word; to zeneffort, both on my part and his, by fe words that will express my crifice sincerity for mere 8. That a sense preciation of reader interest factor in judging news values. 9. That notwithstanding the faet ers of my paper have a right to € : give them the news, I must always consider the larger social interests in deciding what to pris and what to omit. 10. That in matters affecting the feelings and rights of others my judgment is not as good as it might be, and I may, without humiliation, accept the guidance of judicious persons having the ad- vantage of wider experience. 11. That courage and aggressiveness should be controlled by the spirit of fair play even to the point of admitting a mistake or changing a policy or showing impartiality where personal likes and dislikes are involved. 12. That T am an unofficial guardian of law and order, 13. That unless I like journalism better than anything else, and unless I am reasonably sure that what I can do is worth doing, IT had better work at something else. (Reprinted from The United States Publisher) Bill, the major domo of the composing room, who won a job as usher at the Army-Navy game, informs us that he was in possession of ten of the coveted "pasteboards" at game time. But Bill couldn't get out to distribute the ducats among his friends. Which is the height of something or other. With most of officialdom present at the big game asserting its strict neutrality, it would ap- pear that there was nothing for the rivals to do but present a neutral score. Vice President Dawes was easily the hero of the occasion, appearing in the only silk topper. Cruel indeed are the stipulations of governmental eti- quette. Fortunately there was an absolute absence of the stuff of which snow balls are made, as in contrast to the evening when the General addressed the well organized Purple Wildcat celebration. Don't forget, while engaged in your Christmas shopping and mailing, that a Christmas seal ex- presses with genuine effectiveness the true spirit of the holiday season. Any school child will be _ happy to supply you with Christmas seals. --MIQUE