April 30, 1927 WINNETKA TALK No cream actually transforms the skin . , No cosmetics successfully conceal its blemishes I ----but scientific care can help your skin to function happily, and so develop and preserve for you the lovely character- istics of a naturally clear fresh skin LOVELY SKIN, is, prosaically, a layer of active tissues. It excretes certain wastes through the pores. It must be fed, else it becomes too relaxed and im- poverished to work. And it must keep working, else the wastes pile up and mar the skin with blemishes, coarse pores and sallowness. Correct care of the skin means simply keeping the cells beautifully busy. The Elizabeth Arden Treatment is based on three fundamental steps: Cleansing, Toning and Nourishing. Cleansing--with pure melting Venetian Cleansing Cream--to dislodge all those impurities which clog the pores and cause blackheads and coarseness. Ton- ing--with Ardena Skin Tonic and Special Astringent--to close the pores, tone and firm i skin, and keep the circulation through the skin tissues brisk and ac- tive. Nourishing--with Orange Skin Food or the delicate Velva Cream--to keep every skin cell full and firm, and sO prevent or correct the wrinkles and lines of impoverished tissues. Self Treatments at home. Just a few minutes' care each night and morning, using the corrective Preparations and method developed by Elizabeth Arden, will accomplish wonderful results. Follow the same three a in your PATTING with ARDENA SKIN TONIC brings quick circulation through the skin tissues and so keeps the skin clear and fine, the contour firm and smooth ELIZABETH ARDEN RECOMMENDS THESE PREPARATIONS FOR YOUR CARE OF THE SKIN AT HOME Venetian Cleansing Cream. Removes all impurities from the pores. Cleanses thor- oughly, and smooths the skin, leaving it soft and receptive. $1, $2, $3, $6. Venetian Ardena Skin Tonic. Tones, firms and clarifies the skin. A gentle bleach and astringent. 8sc, $2, $3.75. Venetian Orange Skin Food. Rounds out wrinkles and lines. Excellent for a thin, lined or aging face, and as a preventive of fad- ing and lines. $1, $1.75, $2.75, $4.25. Venetian Velva Cream. A delicate skin food for sensitive skins. Keeps the skin soft and smooth. Recommended also for a full face, as it nourishes without fattening. $1, $2, $3, $6. Venetian Muscle Oil. A soothing and penetrating oil, rich in the elements which restore sunken tissues or flabby mu-cles. $1, - $2.50, $4. Venetian Special Astringent. Lifts and firms the tissues, tightens the skin. Impor- tant for the treatment of a fallen contour or flabby neck. $2.25, $4. Venetian Pore Cream. A greascless as- tringent cream which closes open pores, cor- rects their laxness and refines the coarsest skin. $1, $2.50. Venetian Amoretta Cream. An exquisite rotective cream, gives a smooth nctural +n to the skin. Prevents roughness and redness. A becoming powder foundation. $1, $2. Venetian Ultra-Amoretta Cream. Slightly more oily. An excellent "nose cream." $1, $2. Poudre d'Illusion. Powder of superb quality, fine, pure, adherent. Illusion (a peach blend), Rachel, Ocre, Minerva, White and Ba- nana, $3. ASK at the toilet goods counter for a copy of '""THE QUEST OF THE BEAUTIFUL," Elizabeth Arden's book on correct care of the skin according to ber scientific method ELIZABETH ARDEN'S Venetian Toilet Preparations are on sale at Elm Street at Linden The Rexall Store Adams Pharmacy Phone Winnetka--2