34 WINNETKA TALK April 21, 1928 April 21, 1928 WINNETKA TALK 35 Pearl Gray Broadcloth with dark moleskin A long collar, somewhat the shape of the one at the right-- of a deep, rich-toned gray mole that lends distinction and emphasis to the pearl gray of the coat! $75. Black Silk Faille Coat with butter-color mole collar Again with a collar similar to that on the right-hand figure. The coat is, in addition, braid-trimmed--and the butter-mole affords a flattering contrast to the black of the coat. $85. Cape Coat--Black Moire with detachable fitch collar A sweeping elbow-length cape adorns, in chic French fashion, a black silk moire coat. Its collar, of one single, fine, thick-furred fitch skin, is lined, so it may be worn separately. $105. ew Coats for Dress Wear that prove the importance of fur trimming Even among the tailored travel coats you find: big fur collars--but these are designed for prac- tical purposes, to tuck snugly up around the 'neck on a windy deck! But the fur used on the dress coat is an actual part of its design! The fur is used rather as a contrasting material--cut in design--than as ap- plied trimming. The very style of such a coat depends upon how the fur is used. Half a dozen excellent examples are presented here to illustrate the idea: Black Satin Coat with butter mole So many women love the sheen of heavy coating satin! A very fine quality makes this coat -- with its conservative, but smart, wide, pointed collar of butter mole. $69.50. Sea Green Broadcloth with a puma collar The collar of puma is very soft, with shaded, wide beige stri*ws. The fur blends perfectly with the soft green of the fabric. $85.00. Embroidered Silk Coat with kasha lining and fox fur An elaborately simple coat from Mangone--which assures its being in good taste. The flat embroidery-work, done in black, appears as part of the pattern of the fabric. Its traceries are again revealed on the inside--forming a pattern on the gray kasha lining. $19). LoRD'S--COATS--SECOND FLOOR » Service Chiffon Stockings A Famous Make 31.19 All pure silk, clear to the top. Irregulars of a regular $1.95 quality (but with flaws so minute that you can hardly find them!) The same beautifully modeled stocking--the same step-up toe that saves wear at a vulnerable spot--the same smart shades! Sport Oxfords should be chosen now When green links call the golf enthusiast, the smart woman will wear elk oxfords with amusing red and white striped soles or with fanciful golf-ball designs. Alligator oxfords are also swagger. 36.50 Pastel Nude Light Blonde ja Suntan Gunmetal Mirage Atmosphere White Jade Tansan Rose Bisque LorD's--HOSIERY--FIRST FLOOR. MAIN FLOOR Huge Bows Are Being Worn Sport on Dresses Kerchiefs A fine linen handkerchief. with a rolled edge--and a hand-blocked, simple band border, 145 inch wide--in gold, red, rose, navy blue, pink and olive green. For the bouffant hipline, it is smart to wear a bow at the side or the back. It may well be a voluminous, many-looped shimmering bow of satin rayon--which may be had in a 934 inch width at $1.95 a yard. A bow of it would add much to the effect of a formal frock. A sport handkerchief for the woman who is smartly con- i Pink, peach, apple green, pale servative! blue, black, and French blue. LORD'S--HANDKERCHIEFS FIRST FLOOR. LORD'S--RIBBONS--FIRST FLOOR. E84 HD NOTE ESPECIALLY ' GX %ad --that we deliver daily as far as Highland Park. --that we have carefully-planned facilities for taking care of telephone orders. INCORPORATED AH ULLRICH Pres --that our Thrift Basement sells standard merchandise for = FOVNIAIN SQVARE- EVANSTON