PAGE TWO THE CANADIAN STATESMAN, BOWMANVILLE, THURSDAY, SEPTEMBER 15, 1932 Wy %àanabrn 54ttIman Established 1854 A Weekly Newspaper devoted to the interests of the towfl of Bowmanville and surround ing country, issued at King Street West, Bowmanville. every Thursday, by M. A. James & Sons. owners and publishers. The Canadian Statesman is a member of the Canadian Weekly News. pa,,ers Association. SUBSCRIPTION RATES Anywhere in Canada, $2.00 a year; in the United States, $2.50 a year, payable in advance. Single copieb, 5 cents. THURSDAY, SEPTEMBER 15, 1932 Bowmanville's Sth Anniversary In aur columns two weeks ago we drew to the attention of aur readers the fact that 1933 marks the 8th anniversary of Bowmanville's entry into the ranks of incorporated municipalities. We sug- gested at that time that the occasion be marked with an Old Home Week, and asked readers to let us know their opinions n this matter. We received a very enthusiastic letter f rom Mr. John D. Keachie of Toronto, a Durham County Old Boy, strongly urging that the program as outlined in The States- man be carried forwarcl. The Orano News also comments. through its Bowmanville correspondent, Mr. David Morrison Sr., very favorably on the idea. Mr. Morrisan after agreeing ta practically every suggested detail of the celebration urges those in- terested ta "stand Up and say what you think about That is what we want you ta do. The Statesman wiil lend itself ta anything for the betterment of the cammunity and the recognition of this event, and its subsequent celebration we consider extremely well worth while. Vie knaw that one quite often agrees with the sentiments expressed in the columns of a newspaper, but for same reason the large majority of readers will flot express themselves. Perhaps they do flot like ta see their letters or names in print or maybe they f eel they will be obligated in some way if they voice their opinions. This should flot worry a reader in the least. if they do flot want their letters prlnted or name men- tioneci we will respect their wishes but we do want ta know whether we have the support of the cam- munity in an undertaking af this nature. Sa throw apathy ta the winds. Write, phone or tell us per- sanally what you think about the idea. Suggest im- provements on the program outlined. You may have ideas that could be incorporated into the celebra- tion that would add ta its enjoyment and success. Anyway, let us know right away what you think and we will be glad ta further the arrangements once we know that citizens in general favor the idea. Pay Exchange From Hydro Reserve Last week's annauncement of the farestalled re- duction in Hydro rates in Bowmanville came as a great sur-prise and keen disappointment ta citizens. A great many voted for the purchase of the local plant with the hope that reduced rates would re- suit, and while we do nat want to make rash prom- ises we do believe that that is stîll passible. As we remarked last week many towns are of the opinion that the $2.000,000 exchange wbîcha the Hydro was farced ta pay thraugh payment of f unds in the United States, should be paid out of the accummu- lated reserves of the Ontario Hydro Commission. .After ail each municipality owning- its oÀn plant is a member of a great Hydro family and should have vating rights in their own government. We believe that if municipalities belonging to the system were united in a body to make this demand the Hydro Commission wauld listen. It seems hardly fair that a municipality owning its own plant, purchased f romn the Central Hydro, and contracting ta purchase power fram that body, sbould be subject to every ruling made by that body. The small plants are glad of the opportunity of receiving advlce and counsel from the more experienced Central Hydro, but unless it puts a stop ta adverse rulings now the owning of a plant will mean nothing ta a town in the near future. An Interpreter of Opinion Before the Canadian Weekly Newspapers Assoc- iation convention in Port Arthur, Editar Malcolm MacBeth, a past president, now president of the Ontaria Educational Association, spoke on editor- tais. It was an address of very high arder, and in the course of it, he said, equanimity af spirit and etability of character are sustaining forces in times of depression and the editor of a newspaper as an fiterpreter ai opinion should be possessed of them. At the present time the world is confronted witb the greatest problem in re-adjustment whîch it bas ever experienced. We have been producing goods upon an almost unlimlted scale but we have not learned how ta distribute them most effectively. We have the spectacle of those engaged in agriculture being unable ta dispose of the products of the soul %ith any profit. while others are facing privation for lack of the bare necessities of hf e. We. have want in the midst of plenty. Unemployment bas become a maiady ai the entire civilized world. "The future of mankind may be greatly imperilled if great questions are lef t ta be fougbt out between ignorant desire for change and Ignorant opposition ta change. AlI the great sources ai buman suffer- inga and unhappiness are conquerable more or less, by human effort, but it must be by infarmed and intelligent effort. Neyer has there been a time when calm and wise counsel are so mucb needed. A re- sponsibility lies upon the editors of newspapers to give guidance and encouragement and maintain a true perspective In these trying and troublous times. "To appeal to the readers the editorial page must be interestmmg and mnust pass inuster with any other page or departmnent in the paper. The question to be answered is, 'Are my subscribcrs reading it? If not, why are they nat?' It will be read if the editor niakes honc.st and straightforward comment the re- suit ai hîs own observation,3, his deductions sud reflections." Th e Parasite Type of Motorist Up and down the bigbways af every land there drives a type a! motorist who best can be described as a parasite. Literally, he lives on the bounty ai others. Approaching a crassroad, he roars through; the other fellow is always the one ta slow down. Assuming that lie is the anly one in crowded traffic who is in a hurry, hie cuts in and out of the lanes with no regard for the rights af others. He trades brazenly on their desire ta avaid accidents-and bumped fenders. In short, lie is an unqualified nuisance. Darwin, were lie alive today, wauld doubtless counsel us flot ta be toa hastily pravaked at this sort afirndividual, pointing out that the law of natural selectian would eventuaily operate. And so it does, and will. But we grow impatient. A Business Man's Reply A live wire merchant in a neighboring tawn, who is a f irm believer in newspaper advertising and who backs up his belief wth good sized advertisements in the paper every week, reports that hie is some- times asked why hie doesn't cut down on the amount of advertising space and thus save enough money ta seil his goods for less. He replies: "We can sell merchandise at less averhead by advertismng con- sistently, because it increases aur volume materially. We must have volume-and volume means more sales and a smaller proportion of expense per sale." Which bits the nail squarely on the head and shows haw this merchant, as well as other courag- eous ones, are keeping up their sales volume by steady and consistent use of newspaper advertising. Answer Your Letters "Young man, answer your letters!" That is the advice that Thomas Arkle Clarke, emeritus dean of men at the University of Illinois, gives ta, young prafessional and business men in an interview a short time before bis death. '*The only sort of letter which may be ignared," accord.ing ta Mr. Clark, -is the insolent, insulting one. But any caurteous letter is entitled ta a court- eous and a prompt reply. 'Years ago I was closely associated with a man high up in politics and business," hie relates. "He neyer failed ta, answer a letter. He neyer lost an oppartunity to write the note of congratulation or of condalence or sympathy. If a man he knew won an honor or a promotion or did anything warthy af cammendation, a note was sent ta him. If hie learn- ed of the arrival of a new baby, whether the jani- tor's or the political leader's, he wrate something that was sure ta make the newly-made father feel gaad. He cleaned Up his correspondence every day; there were na unanswered letters on bis desk when hie closed it at the day's end. It wasn't wbally senti- ment with bim; it was goad business. 'I've gained more friends,' bie used to say to me, 'and I've strengthened My friendship with mare men by careful attention to the letters I have written than by any other metbod. The man, who daesn't answer is a poor politician, a poar business man, and lie is neglecting one of the most valuable social assets that lie can possess." Indifference, lack of interest, procrastinatian are the reasons at the back of the neglect in most of the instanices which Mr'. Clark mentions, wbile ig- norance or embarrassment. hie points out, 0f ten keeps a man f rom acknowledging correspondence or f rom writing the letter that courtesy or politeness dic- tates should be written. Editorial Notes The numeraus prizes won by West Durham far- mers at the Canadian National Exhibition this year is proof enough that while the farmers may be at a less ta know how ta make ends meet tbrough ex- tremely 10w prices, theY have not abondoned the principle of stock improvement. The Cobourg World, of which the senior editor of The Statesman was one time associate editor, has made a decided improvement ta its newspaper In the past few weeks. Ih bas adopted a pleasing and sym- me trical layout on its front page, is using the wlder editorial columns in wbich local items of interest are well debated. and in general has taken a wortby step forward. The Statesman extends ta, the f irm o! Couch, Jobnston & Cryderman Limited felicitations on the occasion of its 5th birtbday on September 16th. A f îrm that can weatber the starms of adversity through haîf a century and stlll be on top of the heap must have sound business principles of which the public approve or it could neyer have kçpt in business these many years. -~We do flot believe the people ai Canada," says the Kingston Whig-Standard, "want ta have the details o! allowances ta disabled men exposed ta public scrutiny and certainly these men will flot welcome it. This is not because they have any rea- son to ieel asbamed o! belng recipients of pensions. On the contrary, it is something in which they can feel pride. But the nature and degree of their dis- abilities s naturally regarded by tbem as a per- sonal matter and entitled ta prlvacy. They bave been treated on this basîs since the institution af pensions and the practice sbould flot be changed because a! some vague charges." The W-S is rigbt. There is no good reason for parading the countrys financial recognition ta its beroes. TtIf 1 fot 50 great that it sbould be sbouted about irom the bouse-tops. Warden Lewis E. Lawes, ai Sing Sing prison, de- clares that the failure ai American education metb- ads ta mauld character is filling juvenule homes, re- farmatories snd penitentiaries. Speaking before the convention ai the National Education Association re- ccntly Warclen Lawes credited the scboal systemn with having reduced illiteracy ta a minimum, but main- tained that ts insistence on scbolastics bas le! t no raom for character training. "In its zeal ta build up a national ideal. t bas overlaaked the individuals that make up the citizensbip af the whole," he said. Its efforts have created a fertile and ever grawing circulation for sensational literature. Tt bas been content witb pro!icienry in major studies. but had neglected utterly the child's reaction ta life's re- sponsibilities. Aglity af mi, rather than broad- ening o! vision and development a! character bas been the test af schalarshlp." LOCAL MERCANTILE iready-to-wear clothes, the firm em-, CONCERN CELEBRATES i ployed as many as 12 people in the 50TH ANNIVERSARY tailaring departmnent under the late Mr. Johnston. one other employee should receive mention here. Miss (Contlnued from page 1) Alice Tbompson. who passed ta, her igcsswr tenoeth lo.reward several years ago, joined the 'X ingcass wre tren oer he loo. Ifi-rm two weeks alter its opening andI placed on the shelves. An air af ex- taydah tf utlbru-A pectancy was noticeable. It wauld timelY and sudden death in 1926.I flot be long before the adventurersi It is interesting ta note that Mr. knew whetber they would receive ,Couch tvas for fifty years a memn-N the approbation of citizens or be!, o! the Higb School Board and whether their business was doomedi for bal! that time its chairman. ta failure. The store cleared up, while Mr. Cryderman served for the blinds were drawn, and the new many years as chairman af the Pub- business was launched. The f irsti lic School Board af which bis son - 1 customer ta enter the store was Mrs., Fred is now a member. Mr. Lawry t Oran Hall, Base Line, mother o! Cryderman bas been witb the f irm Mrs. Will Percy, Toronto, and Mrs. since 1903. About fifteen years ago Sid. Brooks, Courtice. Little did the f irmn was re-organized intoaa Mrs. Hall think at that time that joint stock company........' The Statesman fi! ty years hence The business bas been built Up would mention the fact that she and maintained by service ta the was the f irst custamer of the new public. Its original partners bad for firm. tbeir mottoes "If yau want the best Ahl that f irst day a steady stream came ta Coucb, Johnston & Cryder- of customers visited the store and mnan's," and "A fair deal always." when the cash was counted that Incidentally we migbt add here » 1 en ls night a little over $200 had been that Caucb. Johnston & Cryderma tB su e oen l e taken in. This represented a tidy have advertised in the columns ofWh sumn in those days and it spelled The Statesman every week for fi! ty j' ,o&#tw RBila& succÉs or his ew irr an hop yers nd ave aidoutforthis ad- ior tbe future,. vertising approximately $18,000. M n yfr e !9 Thefirn hs rmaied n te oe uchof heMirns scOesdi du!t stand for bal! a century. They had their recognition of the value of/1 f UED. f only the west store at f irst. but advertising and we are proud ta 'USE Royal Bank ±iflfey some years later, wben the Post Of- have living today tbe member af our fOdr o edn oe fice, which was also in tbe build- f irm, Mr. M. A. James, wbo took the Odr o edn oe ing, was moved, they took over the first advertisement for Couch. John- safely by mail. Issued in east store. About 25 years ago Mr. stan & Crydermnan.I amounts Up ta $100, they Jobnston died, and only last year Mr. Cryderman bas many tales to Bowmanville's grand old business tell o! lis 50 years in business. man arepa bl nwe i man and public servant, Mr. Couch, too personal for inclusion in nypyalhayheei Pse ohseenlrs.article. There 15 one however we Canada, the United States To-day the business is managed will repeat witbout using tbe namnes. or the British isies -iîn by Mr. C. Avery Johnston, a son o! It shows the respect in wbich thestri. one of the original partners and iirm bas been beld by its customers either dollars orstrig wbose connection with the f irm bhas through the years. been tbrougb. the entire 50 years. In Clarke Township several years Obtainable at ait Braniches for when the store opened Mr. John- ago lived an aristocratic English- stan was the delivery boy and gen- man and bis wif e and family. They eral belp araund the store. Mr. dealt continually for many years Lawry Cryderman. a son o! Mr. J. with Couch, Jobnston & Crydermnan a H. Cryderman, is also a partner and and then came the time wben they T e f y lBI sides these there are employed in longer and tbey were forced ta give charge ai millinery, Miss Elizabeth the West leaving behind them nooC n d Paiton ldie' ead-t-wer In cun t wt hsiîr.A e an CAPITAL AND RESERVES $74,155,106 TOTAL ASSETS OVER $750,000,000 dry goods, Mrs. S. M. Scott, in the in bns over. the members ai the samne department, and last but not f !irm decidedt that tbe man was bav- least, the popular junior o! the firm, in'g enough trouble and tbey decid- Bowmanville Branch - L G. Hefkey, Manager Mr. Allan Knigbt, whose efforts are ed ta write off the debt. Twenty- exerted in tbe men's furnishings de-1 seven years ai ter Mr. Cryderman re- 14 partmnent. I diinaeMs .cied a etter one morning f romin _______________________________ Roach wbo bas served with the f irmn this samne farmer. He bad made a for 40 years in the capacity ai cut- success in the West and he wantedI ter and needlewoman, and Archie ta know bow much tbe account ail Woods, present delivery boy, more than quarter a century was. amaunt was received. That illus- that exists between this iirm and its At one time, before the advent o! A few days later a check for the trates, we believe, the relationship hast o! customers. AUTUMN DISPLAY A lar-,e display of new Autumn merchandise is now in progress at this store. Here you will find sub'~c to your inspection "Merchandise New and Desirable for Autumn 1932." We are confident that you will enjoy viewing this new style-right merchandise and that you will be pleased with the values. Dresses Without a doubt the largest assortment of Dresses ever shown in Bowmanville for lad- ies and children is now on dis- play in our store. We have prices, styles and sizes to suit everyone. We list below a few of the prices. CHILDREN'S DRESSES In Rayons, at ........ $1.95 Smart New Jersey Dresses at ..........$2 5 These are correct in style and of verv serviceable materials. LADIES' JERSEY DRESSES In sizes 14 to '20 and 36 to 44, every dress of latest style and no two alike, ail guaranteed Jersey cloth, priced at ...........$35 NEW DRESSES We also have groups of new dresses in ail the latest rough weaves, cascade cioth, woollens and velvets, in the latest styles and shades, at prices far below the average. These range in l)rices from $7.75 to $12.95 We invite you to look over oui' disfflay of Coats and Di-esses before buying. A small deposit now will hold any article until wýanted. Coats We have a large and varied assortment of new Coats for women and children, no two alike, richiy furred, ail at mod- erate prices, every coat guar- anteed. Prices range from: For Girls$7.5O to $14.50 For Ladies $ 14.50 to $29.75 CELANESE DRESSES In sizes 14 to 20 and 36 to 44- A splendid dress for ail occas- ions, made of good quality Cel- enese in a wide variety of styles and colours. Every dress a 1932 stie. Would be good value at $5.95, priced at ............ $3.95 DRESS GOODS Flat Crepe, Rough Weave Wool- len, Silk Velvet and Velveteen, ail of the newer materials, at prices that will suit every poc- ket. MILLINERY A splendid assortment of new Millinery for girls and grown- uI)5, ahl individuai models, at prlices that astound: Girls' at $1.15 - $1.50 Ladies' at $1.59 - $1.95 - $2.25 Chatelaine and Pictorial Patterns in stock. PAY CASH AND BUY FOR LESS Hosiery New Autumn colours in hosiery include Taupemist, Dovebeige, Brownwood, Fawn'brown, Plage and Duskbrown, as well as the stal)le shades. These are in- cluded in ail lines of hosiery. SERVICE WEIGHT AND CHIFFON AT 85c A good dependable hose for everyday xvear; pure silk and full fashioned. LUCKY SEVEN The best Dollar Value in Can- ada, in bath chiffon and service weight, a lar'ge variety of shad- es, cvery pair guaran- teed, per pair ........ $1.00 PURITAN MAID In either a triple sheer chiffon or heavy service weight, a hose that will stand the roughest of weaî', in ail desirable shades, Price s b per p)air ............$15 We also have new stocks of Lingerie, Bags, Notions, Sweat- ers, Skîrts, Motoî' Rugs, Blank- ets, Linens and Staples at mod- erate prices. Our CORSET Department is coml)lete with a large assort- ment of models in both D & A andl Nature's Rival. YOUR FAVORITE SHOPPING CENTRE A LKER STORES,-,tlMý TED i pE 1 PAGE TWO THE CANADIAN STATESMAN, BOWMANVILLE, THURSDAY, SEFrEMBER 15, 1932