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PAGE TWO THE CANADIAN STATÉgMAN, BOWMANVILLE, ONTARIO THURSDAY, OdTOBER 2, 1941 THURSDAY, OCTOBER 2, 1941 The Influence of the Newepaper t is unuikely that the vsst influence of the newapaper on the 1f e of the community in which it is published la realized by any great number of readers. They look ta it for the news of the cammunity; they conunt it for dates sud hours of meetings of all kinda --churcli, business, fraternal organizatians, lectures, sehool entertairments, agicultural developmeuts, sud ail gathcrnugs. They depend upon it ta kcep them inform- cd of speciai bargains lu the merchautile establshments. They alsa expect it ta give theni entertaiument sud take their minds off the sordid news of the wars. Subseribers may criticize sanie of the fea- turcs of their newspapers when they forget that it is printed for the cutire public, sud net for this group or that, sud that its pur- pose is ta give ail elements in the commun- ity a feeling that it is their newspsper sud interested lu ail of thcm, or they may laud its broad principies sud the services it ren- ders their town or city. But they sehdom take time lu a busy world ta realize fulhy the enonmous influence the n ew sp ape r exents in the lives sud on the opinions of its readers wha make up the greater part of the population of the region in which it ~is published. The ncwspapcr touches ail phases of the life of the people lu sud out of the home. By its frauk publication of local news, of ahi kiuds, not white- washing unplessant facta but staging theni cleanly that readers may familiarize themseives with them and use the weight of their individual sud collec- tive influence lu vaicing disapproval sud effecting rcform, it lias au untald though oftenunurecognized part in sucli reform. The uewspapen upholdsalah religions and educationai causes by giving them mnch publicity iu its coîumns. t works liard for welfare enterprises sud through its news columus sud its editonial page is of vast assistance lu persuh4ing citizens ta. lend their support ta these important cammu.nity ef forts. The uewspaper aeeks ta came nean ta its readens aud the place it holda iV~ their esti- mnation la cvidenccd by the rush ta gct "the papen" first when the paper cames off the press. Father or mother or chiidrcn hastén ta find that which. interests them moat, whether it be local or provincial or national palitical happenings, society *notes, infor- mation on home-making and housekecping, agnicultural news, sport or whatever. Ore paper la scarceiy enough for a family of eagen readers. And ail the whiie the newspapcr la quietly exerting its influence on the community, baosting what it knows will be for the bene- fit of present and future; candemning what is bound ta work for its decadence. The goad newspaper honestiy tries ta use what it knows must be its power in the commun- ity for the continuai improvement of that cnmmnity in ail departments of its normal No thonghtful persan eau deuy the power of the press non the part it plays in making local history, and no anc can wisely make liglit of that power. -V Politice and War There is no daubt that every hast man in public life strenuuasly wishcs ta win the war; ta do al that can be donc ta assure victary and hasten the day of univensal peace. But there is no doubt also that the majority of these men aiso have a wary eye on the politicai effeet of bath their actions and thein speech. We refer, of course, ta Oauadians, certainly not ta the public men o taa Ah aiong the line, and tirc and tim aginthe gavernment at Ottawa has had to recede or change policies toaeacom- iodte public opinion, but on are issue, ecoiSription, they cannat be moved . . . yet. In~ à:pointments geuerally, they have held ta party lines. Ia former issue we referred ta the West- ,ui tours of Mr. King and Mn. Hanson and W4oe why we believed that their per- tajs wore mostly political. We shal nore, about them when paliament ne- bs. Next came the bonus for railway and 'the civil servants, aven two 4éthousland, whosc votes should be t~a.Tlen away went Mn. King ta =ehee got a test of opinion from ors. Treto fonm , Mn. Hanson fallowed 0 xeû anded in Engiand, prcsumably ta eootà as fortification for debate with X inbter when thceFlouse reopens. litios in it ail, but there wiil be po~wwetion as well. '.wre set, to for a spectacular j.poverseas by 1Mr, Hepburn, but plans mI~a~ria.Mttle is board, however, of the QIpoiti#al leader front Canada ta land in m aid and little lia been heard of him W. refer to ]Ton. Gea. A. Drew who i teo» .11 te the punch but it is hard ta 10*001ve how he nay achiov% any palitical i-- Established 1854 AN INDEPENDENT NEWSPAPER Wlth wbich are Incorporated The Bowmanville News, The Newcastle Independent, and The Orono News. 85 Years' Continuons Service To The Town of ý3owmanville and Durham County. ~> Member Audit Bureau (IIE of Circulations (Canadian N~II Weekly Newspaperu Association0 Csas A Weeklies of Canada SUBSCRIPTON RATES $2.00 a, Year, strletly in advance. $8.50 a Year n the United States. GEO. W. JAMES, Editor. -i Save Your Money! Nearly ev'ery week we hope to say some- thing about saving, because that is the most important wartime factor of the day for every Canadian. Before this winter is over we shall be forced to consider this business of saving, because we shall be compel'ed to it. Since industry fias absorbed almost 8il the uneniployed, our national incarne has risen nearly two billions over that of 1938. Generally, we have been on a spending spree. The resuit is that cost of living has advansc- ed nearly 13 points-, in other words we have been encouraging and enjoying mild ini- f'lation. Our war spending for the current fiscal year has been: For Canada's accourt. approximately one and a half billions; for Britain 's account, direct aid, something over one billion dollars. We have scarcely felt it. But wie shaîl have to do it ail over ggain,, and more, year after year, tiil war is over. We dislike statistics as much as the aver- age reader. Therefore we shaîl quote saine- thing from huge and virile William S. Knudsen, Director General of U.SA. pro- duction. "Bil" Knudsen rose from an im- migrant laborer to the head of General Motors. Then Roosevelt snatched him. Ris picture is on the editor's desk, with the editor's hand in his vice-like grip. Here is what this 6 ft. 4 in. huinan dynamo says: "Billions of dollars don't mean much to me. 1 don't understand figures. The thing 1 understand is man hours: two hands work- ing by the hour. And weli ail be working longer hours and six days instead of five, yes, maybe seven. t behooves us ail to wake up. Forget about money and spending and get busy." And this is what wre have been trying to say ail along and what we propose to keep on saying. Most of our government releases have been stressing millions and billions; keeping the, people "money conscious" when they should have 'been talking like Bill Inudsen. Downright hard *work, day after day and year after year is needed. What people get for their effort is only a token called "money," and the thing to do with this money is' to save it. And the best way to save it is to lend it- to the govern- ment. You will get it back with interest just -when you will need it most; when the war factories close, wtien the muriner of the improvident unempioyed Will be heard in the land, and the "giynme" guy will resume pan-handling. Just look a littie ahead. In Britain, the "spender" is outlawed today.. We may come to that tao. Octaber Fifth, next Sunday. wilh be a sig- nificant day in ahl congregations aronnd the wanid. On that day humble hearts of many races and in al lands, wil gathen in peni- tence and faith about the Table of aur Lard Jesus Christ. This they iih do in remem- brance of Hlm.« t la mast appropniate when hate is on the. rnarch and war is rampant in aur worhd, that Chistians cvcnywherc shauhd maintain an unbroken fellow8hip. This unbroken fellow- ship in Christ will stand ont in contnast ta aur broken and disarganized wanid. t wil bèar witness ta a fellawship which eau cross frontiers of race, break thnaugh banniera of human prejudice and risc above the clash ard canfliit of warring nations. This observance docs flot cantemplate union Communion Services, but rather that each local cangregation shail seek ta have ail of its membens present et- its awn Com- munion Service. It is cxpected that cvery Christian ilih take his place in his own church on World Communion Sunday, com- mitting himsclf auew ta the wonid*task and its anc Master ln the ncediest time of any' generation. Let no arc fail ta ahane in the World Widc Comimunian Fdllowahip next Sunday. Ahi who gather about aur Lord 's Table wiil do s0 in remeinbrnce of Him. Ail anc ta be guestsof aur anc Lord, Head aven ail things ta His Church. "In Ohrist there is no East on West, Ir lm no South or North; But anc great fcllowship of lave Throughout the whole wide earth." Are Farmers Suckers?' Conunencing in this issue of The States- mani is a series of articles an farmer's pro-- blems, 'vritten exclusively for the Gana- dian MWeekly Newspapers . Associatiou. They are headed, "Our Food Supply" and are written by John Atkins. We quote from the first paragraph of the first article: "Every fourth mouthful of food eaten in Oanadian towns and cities has been donated to. those who ete it by the farmers who grew it, for almost 20 years. " Now go on from there and read these articles as they appear. Better stili, clip them out, save them, or mail them to friends in the city, the better to inforni them of the burden that farmers have been carrying and why they need better prices taday. No more powerful fact articles have been penncd an the farm question and the need for coaperation between urban and rural Canada. John Atkins knows what he writès about. He is a dirt farmer, a high-class journaiist and editor, .and one of the clOaiest thinking agrarian economists Canada ever saw. In al of his writings he leans backward to he fair and this lends clarity and simplieity ta every word he sets down. If ever there was a time when articles such as these were needed, the time is now. Do flot fail to re4d and save them. Join the Red Cross Drive Thé local Red Cross Bnanch. is putting on a drive alI next week for 1942 memberships. This onganizatian must have members in order ta carry on. The more menibers it has the betten it can carry on and the larger can be its contribution ta the great and ever- gnowing mass of beautifuliy finished material that bears the Red Cross labels. There are few people in the British Isles who have not seen these labels and wha have in the vaat majonity of instances also blessed the 'wanmth and comfort of their substance. Thnough unexpected circumatances, snch as the loas of huge quantities of British Red Cross supplies in France, the widespread and dettruetive bambing in England and Wales, and the number of refugees froin occupied cauntries there, togethen with the extremely large personeil of navy and menchant marine entering aur harbours the Canadian Red Cross has had quite unanticipated dcmands made upon it. Thanks, however, ta the thousands of ivilliug and efficient wonkers these demanda have ail been met ivith flying colors. The Canadian Red Cross is today meeting ail the demanda made upan it and fnom necent expeniences la building up a reserve supply that will be ready for the emergencies that anc bouud ta came. No one should re- fuse ta become a memben of such a worthy arganization. So jain the Red Cross willingly next week whcu the canvassers caîl on you. British Admirai a Basebail Fan Seeing a press despatch announcing the withdnawal of the. British Rear-Adminai Bonham-Carten as officen iin command of the 3nd Battie Squadron ini charge of the Royal Navy activities at Halifax necalis an incident which toak place whcn the editor of The Statesman was in Halifax in Auguat. The panty of editors who had been touring miiitary camps and munitions plants in Eastern Canada spent the final day of their trip ir Halifax inspectiug the Royal Cana- dian Navy Training School, dockyands and were given the thrill of a ride on a destroy- er. That evening a banquet was heid at Adminalty Hanse where the editors had the pnivilege of meeting Rean Admirai Bonham- Carter and othen distinguished navy of- ficera. Gncatly ta aur surprise the Admirai cannicd on an animatcd conversation aud discussion of a baseball game hie had accu that aftcnnoon. Had it been cricket bic was taikirg about no surprise ivouid have been feit, but ta hear a British Admirai descnibe Amenica 's national sport wiith the en- thusiasm and iu the vennacular of a Brook- Five hundreds million bushels of wheat as an unsalcabie surplus, financed by the public, has becu the federal govcruiment'a prime headache. Financing-it bas caused littie em.barnassment. Then someone coincd the aphorism that "wheat will win the war snd write the peace." Iu other.words; it would feed the conquered sud luire the Ger- man population away from their wazx lards. This surplus wouhd be aur greatest national asset, hard, patent and aihuring, at the iglit moment. But mast anc moment. The war has broad- eued into Russa. The greatest wheat plains on the globe have been overrun. The Ukraine is naw in the gnip of the Hun. The Russians, undefeated, anc bscking up taward the mountains, with present rations strapped ta their backs. Here then is the wald's great- est wheat praducer with lier wheat bauds loat. Nearly two hundred million Russiaus must be fed. The Statesman suggestà ta I-La. J. G. Gardiner, Mïnister of Agriculture, that a new assessmcnt miglit be made of aur domestic wheat problem. With what we may naw consider anhy a modeat surplus sud with aur "ascarcity" paiicy atihi on the books, we may wake up sanie marning sud fird rot a bushel icft. Ther what? A new policyl . v - Recruits Wanted -v Don't Let It tlappen liere! This la the hour wheu courage knows her owr, Wben heants gnow stern that cisc were gay and warm, Whcn men and wamer are themscives the atone That hoids these isiaudascathîcas in the stonin. This is the hour when pleasure la no more, Ease of the lôvely field, the trce, the fiowcr, Ouly the rocks, the long sud v a i o r o n s ahane, The bnc unshaken heart. This la the hour. -Anonynous. sdvautage out of his trip. Lt la altoget] likely that Coi. Drew is ncpairng the oni sians of political tnippers and la making real study of the war situation. We ah cxpect ta have 'his version and opinic when lie ncturnis, bath in speeches sud writings. Thus some good niay came fr( these trips. Not a Bushel Left Len lis- al ons lum lyn Dodger fan. Welh. has audience juat gssped 4vith amazement and admiration at his veraatility. This 52-year-old Rean Admirai, who gain- cd the D.S.O. lu 1918 for heroic work at ses, has been the ranking Imperial naval officer a long the Atlantic coast since coming ta Canada in 1939 lu succession ta Rear Ad- mirai Lancelot E. Holard. Rear AdmiraI Holhand loat' his life this year aboard the British Battie Cruiser Hood whcu ahe was destroyed by the German Battleship Bis- marck. GAMBLIING FOR CHARITY <Orillia Packet & Tinmes) The Toronto Telegram protests against the action af the Domin- ion- Government in permitting the export aof Canadian currency for the purchase ai siot machines, contending that the machines "are patently cantrary ta the spirit of the criminai codâ ," "appeai ta the gambling instinct and "encour- age gambling among smail chil- dren." May we suggest ta aur cantemparary that the same argu- ments apply ta some af the me- thods which are being fostered and made fashianabie in cannec- tian with its otherwise mast cam- mendabie British War Victims' Fund. Doubtless these are pro- ducing same money which wauld nat otherwise be forthcoming. But they are aiso training youth in habits that are likely ta create a very unwholesome moral con- dition that will be a seriaus prob- SMR- AND MRS.-BROWn it ETCfTR SARETN'E PRouo SULETO ,*.,<èiST'OS SLITTLE BABy AND THE NEW AR~E BOTN ONN Boy TEACHER FOR . " THIE RMY Oup PUBLIC - SC.HOOL HAS BEEN PAPPOINTED____ 4 hem for perhaps a generation to corne. And it is the universal ex- penience that the adoption af gambling as a methad of raising funds for charity in the long run tends ta discourage the prectice ai direct giving. THE POSTMASTER'8 SERVICE STATION (Newmarket Era) Samewhere we read that ane result af gasohine saving would be a biessing ta rural hausewives. They wiil be relieved, said the writer, af spending ail day Sun- day preparing meals for their city cousins. Unhappy result af such staying at home, however, would be littie «"weekending" news for The Era. The ladies af rural North York, we think, have the true spirit af haspitality and, while they may sigh after the guests depart, read with satisfac- tion in The Ena on the following Friday that they entertalned gra- ciausly, and are fartified ta wei- came mare guests that very week- end! .Sa we picture disappointment in inany a rural home in these gasoline saving days as the bouse- wif e looks and looks and looks down the driveway for "campany" and nobady cames. There will be same «"visiting" ai course, but there will be less. What will take its place? A retunn ta neading, încluding, perhaps, some ai our forgotten Engiish classics, may be one happy by-product. There may be even a renaissance ai the let-. ter-writing art. What happiness and satisfaction there is ta be found in, thoughtful and informa- tive correspandence between fni- ends. And remember that there is no shortage of postage stainps. The mare we use of that cammo * dity the more we help aur caun- try's war effort. And what won- derful value we get, tao, in re- turn for maney spent in postage stamps. It Neyer FaDa "Back from your vacation at hast, eh? Feel any change?" A Message te Local Merchants) It as difficuit for us te conceive <hi anY single force wlch wleIdases great an Influence ln aur life as advertsln. W yet, how manY People stop ta consider what advertislng really AW Advertlaig las any means or metbod of communication et essentlal Information as te whcre, wheu and haw a cemmodlty or service may be abtaied. . - and WIIY IT 118 DESIRABLE, Before people wAil buy, they must be 'seld'. They must niake up theAr mid that they want your goada or service mqre than any other product that theAr money Winl buy. more than they want te keep the money. But how eau a person fid this magie formula Of convino- lng prospects "WRY IT 1S DESIRABLE"? The swer lies in the produot or service itaeif WhY do PeoPle buy lour produc t naw? 110w do ithey use It? What does t do for them? Where do they use It? Mhen do they use t? 110w aiten do they use t? Then, Your next Job As tatell them "1why t A, desirable"' tram their Point af view. Rememiber, they are interesffdl l their Own wantsansd nedâsZnet i a lot of adjectives maklng boaatful diaims, The Public doesn't care how big your tAm la o, how old tlas or where t las... they are iterestcdiAn tbem- ulves, thelr health, their happines thelir famliy and their own beliefs. FAx thAs thought i your minc: "W«y IT 18 DESIRABLE PROM TREIR POINT 0F VIEW" . and uiin lachAsve succem n iiYour advertlslng. Your local newsipaper lmiasproven that it la the mwet desirable mAedlum for mnany salesmeses-waabu leurs? n8ars-wa&bu I Mr--AÉLRIIM , Ille5v 4 14-'), el OUR FOOD SUPPLY Written Specially For C.W.N.. ewpapers i By JOHN ATKINB, Parmeir-'Tournlllt No. I-Free Food Period Ends 1 -- Defence Minister J. L. Raîston, over the air recently, again appealed for soldiers from axnong a fairly reluctant Canadian population. Some of the things he said are worthy of repitition for the purpose af im- pressing people of the gravity of the war at this moment. He said: "The job of sup- plying men cails for the personal effort of eve.ry Canadian, . . . it 's a real job because fighting men are the real foundation of ar war activities and the best guarantee of victory." "Lt is a job that wili be getting bigger as the months go by, " and, in con- clusion, he said that we are facing "'years" of war. Lt was also urged that employers plan replacements so young men may Join up. Now it is apparent that the governinent is alive ta the situation. Firat we were told that men were not wanted; that industny needed them most. Next we had searehead posters "Men Urgently Needed, " and 32,000 were secured after much urging. Then the Minister com.bed the 70,000 civil servants for recruits, and now this latest appeal. Lt ail bears ont what-scores of editors of time- tried newspapers, including The Statesman, have ail along maintained; that the common soidier wouid be the final arbiter of the issue. And ahl of these "appeals" will neyer get aIl of the men required. We shahl be bold enough right now ta predict that, be- fore we win ont, Canada shaîl have been re- quired to enlist and equip an army of a million men. We are glad to sec that Flan. J. G. Gardiner cancedes we can do just that. There is one thing, however, that we have naticed in ail of these present appeals by Ministers at Ottawa who attempt ta be hope- fully inspiring, and that is that not one single word of encouragement is given ta farmers. Indèed, save for the Hon. Mr. Gardiner 's enthusiastie amoke-screen of pre- dicted prosperity, the farmer is given no notice whatsoevcn'. Mr. R.alston sugyecsts "creplacement." What docs he m eant Does he ask the farmer, wha conduets a "first- line " war industry, ta sacrifice the remain- ing able-bodied farm heip and then look around for replacements among factory wankcrs 1 He is suggefting and asking and pleading in the face of conditions in rural Canada of which he and ail of the Ottawa Ministens really know little, We again say, and say with ail the force of opinion on back concessions, that we must have an ail-ont system of conscription, and that means conmplete, National selective service. Begging and pieading is poor business at this stage of the confliet. Article NO. 1 cities has been douated ta thase who ste it by the farmers who gnew it, ion ahmost twcuty years. Vast quartities af food, which should have gone ta fccd the people ai Europe, had depresscd pnices sud euabled urban families ta, fced thcmseivcs at less than cost. This surplus food piied up in Canada sud other food-produc- ing cauntries because Hitler had dccided that Eurýope must quit peaceful trading sud prepare for war. While urban Canadians wcre able ta buy their food at leas than cost they werie indifferent ta what was happening ta rural Cana- diaus. Although they should have realizcd that thein awu well-being sud security depended upon a sound Canadian agriculture, they were quite content ta let the fan- mers do ahi the waornyiug. Unf air conditions, against which urban people nebel sud stnike, made a gigantie sweatshap ai the agnicul- tural industry. Dunxng this prolonged agnicul- tunai depressian ahi Canada suf- fered but urban people suffered much less than farm people. For the ten years followiug 1930 theE one-third ai Carada's people whoN live au farms neccived less than one-teuth ai the total incarne ai ail Canadians. Farm people couldt not take proper cane ai thcm-f selves non ai their plant asud equipmeftt. Whcn the war brokeu out farmens as a class had not theP heaith sud strength or the capital9 that they needed ta carry on sud t produce ahi the food that we uow require. Now, the farm problem, 1a food supply problcm has caughtl up with Canadians and we ahl i v SWhat Othe rs Say~ INDEPENDENT OPINION (Newmarket Era) Every once in a while we like to express aur appreciation af the kindly comments which we re- ceive concerning our efforts ta produce honest and readable edi- tonial columns. We don't try to make these columns popular by- writing what we think most peo- ple will agree with. In fact, we often say unpapular things be- cause we think we aught ta say them. The editar af a small rural paper has a great privilege and apportunity, because he can write pretty nearly everything he be- lieves without fear or favor and Withaut the necessity af having ta please great masses of public opinion. And he can change his opinions without cancern far in- consistency. The people ai north- ern York caunty, anyway, seem partieularly interested in and tol- erant af independent opinion. v- Worid Wide Communion Our surpluses aifafod meited 1sway as mare sud mare fapd was 1required by Great Britair, by aur sllies, by aur forces, by aur own people for harder wark, aud by thc hungry in other lands. Our. wheat surplus, whlch scemed ta be s dead weight on aur economyý'. is now a live source ai confrt* whcn we are being asked ta go easy ou the use af park and cheese and other foods that Great Bni- tain needs. AUi gaad Canadians wiii gisdiy charge their diet for the sake of those wha need these foods. It is a littie mare difficuit ta make ounselves sec the neces. sity ai psying mare for aur food ta cusure the production of it. After yeans ai gettlng one-quar- ter af oin food free it ls hard ta give up the ides that- we car con- tinue ta hive at the expense af farmers. If we are fair snd rea- sonabie, as most af us are, we wifl sec that we are in~suring aur awn food supply by giving the food grower a square deal.'If we re- fuse ta sec the wisdom ard justice of payiug farmers at least the cast af production, the average farmer wii rat be able ta, graw the food we wiil need. Csnsda's farmers have fille every British food quota since the war began. They might have pro- duced enaugh ta suppiy fully Cansda's domesic ueeds as well if their advice hsd been taken lu the first place. But that is arother story. The simple hard fact that underies aur whole food suppiy prabhem is that farmrers cannot grow food for iess than it casts them ta grow it. Pnices that will enable the av- erage farm farnily ta carry au, sud euaugh hclp ta graw the food, are the twin solutions ai aur food suppiy pnablem, aur farni pnob- must face it. 1cm, for the duration ai the war. 1 1 1 Take a pencil 'aud write down the answers ta, these ques- tions, StudY baur answers and you'ii bave the basAs on whleh te build your advertisig nmessage. rm TRVUDAY, OCTOBER 2, 1941 I 4 t'