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Supplement of The Canadian Statesman, October 23rd, 1974 Before 'you choose - stop, look and isten. Haow to get -the best buy, in electronies, equipment Planning to buy a con- sumer electronics product? Here are some sugges- tions that will help you bc happy with your purchase: PRE-SHOP YOUR PUR- CHASE. Study your needs. ThinJk about space you wlll have for the product, who will use it, how much you want to spend. If 3yur purchase is a major one, it is worth a caîl to your local Better BuLsiness Bureau to check names of dealers. There is a wealth of product liter- ature available in stores. The industry, through lo- cal Better Business Bu- reaus, h~as pamphlets on how to purchase, install and operate consumer electronles equiprnent. Ask meaning If terrns are used that are unfamiliar to you, ask what they mean. Remem- ber, there is a whole new language that surrounds many of today's sounds. NEXT, SHOP AND COM- PARE. Ask for demonstrations on how the controls work. Discover similarities in products that appeal to, you. Find out differences. If yot're confused by ad- vertîsing terms, ask ques- tions. Be sure to read and un- derstand the terms of the product warranty. U,ý einformation Then, use ail the infor- mation you have collected and your pocketbook as a guide in making your final selectibu. After purchase, be sure to become thoroughly ac- quainted with your prod- uct through its operating guide. Sometimes the buyer is required to f111 out and mail in a warranty card packed with 'the set. Do, this as soon as the unit is unpacked. Also, file away the sales slip in case proof of purchase date should be needed. T Oday s stereo systemns You may have seeni your grandmother listened to grandmother's flrst phono- Caruso in the parlor. Ste- graph collecting dust Ln reo systems off er a variety the attic recently. A smnall of sizes and shapes, f rom, turntable, a cumibersome lightweight portables an d tone arm with an unwieldy modern modular, units to needle, and a huge horn elegantly styled consoles. speaker made Up the flrst Zenith Radio Corpora- muachines that reproduced tion has a f ulli une'of ste- sound. reo instruments that offers 1Sound systems have awlde range in audio ca- corne a long way since pabilities and styling. If you should have a complaint about any elec- tronic product you have recently purchased, then sound off about it. Contact the dealer from whom you bought the product. He is vitaily in- terested in having a satis- fled customer., If you should not receive satisfaction. from hlm, then contact the- distribu- tor or the manufacturer., Matufacturers have con- sumer affairs or customer relations departments to handle inquiries and com- plaints. Try to avoid writ- ing letters to various offi- ciais of the company. This often results in too many people working on the sarne problem which can be unproductive. If, for some reason, you have not been able to re- solve your problem, and need assistance in regis- tering your complaint, the industry's trade associa- tion, Electronic Industries Association, has a con- sumer electronic product complaint service which will give you assistance in seeing that you reach the proper company and person. Write: Drector of Con- sumer Affairs, Electronic industries Association, 2001, Eye Street, N.W., Washington, D.C. 20006. SIGHT & SOUND 6 lO's and 108 Solid State devices work on the Quatrecolor chassis. I ltrducngColor Televi*sion that's Superior from every cingle,.J MGA FAILSAFE 0 0 0 100% SOLID STATE Introducing it. MGA by Mitsiibishi. Probably the most of color tetevision breakdown. advanced color television available today. From every For these reasons, along with the fact that we put every angle. MGA through 48 hours of pre-delivery torture testing, we're S Up front, MGA gives you everything you need for able to caîl our sets Failsafe.- And they really are. immediately. Our sets are inches thinner than most, thanks- We've paid extra attention to our lack and backing. Six 'ffI'V @ u anl g to a 110 degrees, negative guard bànd black matrix picture plug-in modules, glide out chassis and top and bottom 'road- tube. So they look better., mappmg' make servicing easier than ever. Tme Saver -From the side, you can spot MGA's superiority Service assures there'll always be plenty of spare parts on immediately. Our sets are inches thinner than Most thanks to hand- aSo1 they ook bette r canlck trxpitet be donc on th e so. nteome ha msMGApir ao 110 degreesetve ur d ad lckmtrxpitret be The te impressIvnAtresomean hatÀ s reair Another thing, MGA gives you the 100 pG-rcent Solid State Now once more around MGA to look at it as a beautiful by Mitsubishi. The second largest company in the world. Chassis. Not just on our top of the line, buton the whole line. piece of furniture and you can see we really have something So there's less to go wrong. And less heat; the chief cause superior. Visit Our Showroomn and See the Wide Selection of ADCITDK /AUDIO-TECHNICA/NIKKO KENSONIC/KLIPSCH/DATHARIMGA KENCRAFT/NAKAMICHI./SUPERIOR 24 DIVISION ST., BOWMANVILLE - 623-3221 AT KOOL, ENTERPRISES 30 TAUNTON RD., E., OSHAWA - 579-2283' PAGE ELEVEN There are 12 modern modular stereo units-ten feature the Allegro speak- er system, wîth a tuned por)-,t vented out the front for the efficient reproduc- tion of low frequency sounds., Fourteen consoles offer the listener a choice Of furniture styles to suit the decor of his home: Con- temporary, Early Amnen- can, Mediterranean and Country French. Ail console stereo sets and Allegro modular ste- reo systems include a' buiît-in AM,/FM/Stereo FM tuner-amplifier. Ifyou have acmlan afteryourpurchase.. i i - i i i